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7 Marketing Tactics Proven to Be More than Just Luck

You may see other businesses’ marketing campaigns and feel like they got lucky with a great idea. It’s easy to let your mind wander to “if only we had thought of that!” The reality is, there’s much more than luck that goes into a successful marketing campaign. Marketers everywhere are using tactics that have been developed and tested over time. …

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How to Create an Effective Email Marketing Campaign

Millions of people around the world start their day the same way—opening up their email inbox to see what has digitally reached them. Did you know that the average person checks their email inbox 15 times a day? That’s why it’s a no-brainer to start an email marketing campaign. Reaching out to potential customers in their inbox gives you direct …

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5 Content Ideas for Your Next Business Blog

Your business’s website is the perfect launching pad for enticing potential customers through the power of your own voice—with blogging. That’s because content marketing means establishing your business and your leaders as experts in your field. Sure, staring at a blank page is daunting when you don’t know what to write about. But luckily, we’ve got you covered. Check out …